Case study · Commercial cleaning
Pure Mint Cleaning — a 67-page site that turns 92 five-star reviews into quote requests
Pure Mint Cleaning cleans offices, shops, restaurants, gyms and new builds across Calgary, and has a 5.0 rating from 92 Google reviews. The website had to turn that reputation into enquiries: a page for each type of facility, coverage of every quadrant of the city, and a quote form a busy facilities manager could fill in within a minute.
Approach
What we did
- Built an instant estimate form in the hero with square-footage and washroom sliders, and connected all five forms on the site to the same submission service.
- Created service pages by facility type (office, retail, restaurant, gym, post-construction and move-in/move-out) and location pages across Calgary.
- Added the technical SEO layer: robots.txt, an XML sitemap, LocalBusiness schema, and internal links tying every service, area and blog post together.
- Replaced placeholder reviews with a live widget showing the real Google reviews, and used the client's own job photos throughout.
Results
The outcome
67
pages live, every one in the sitemap
92 · 5.0★
real Google reviews shown live on the site
5
quote forms connected
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