Case study · Health & clinics
Vitality Health Clinic — a fully booked appointment calendar
A private healthcare clinic in Wandsworth had a strong patient base and excellent local reputation by word of mouth, but was struggling to attract new patient enquiries online. Their Google Business Profile review footprint was extremely thin and inconsistent, which was costing them visibility in the Map Pack. Newer clinics in the Wandsworth area with highly active review profiles were capturing the local search traffic, even though their clinical team was less established.
Health & clinicsWandsworth
Approach
What we did
- Designed and launched a compliant, automated SMS and email review request system integrated with patient follow-ups, ensuring all patients were given a direct path to leave feedback without selective pre-screening or review-gating.
- Developed a professional response strategy for historical unanswered reviews (both positive and negative), reclaiming patient trust and showing profile activity.
- Optimized Google Business Profile categories, filled out service lists, and resolved NAP (Name, Address, Phone) inconsistencies across core UK health directories and directories like Yell and Scoot.
- Structured a monthly reporting system tied to phone calls, booking actions, and search grid visibility rather than just vanity star rating metrics.
Results
The outcome
+240%
increase in bookings
47
new reviews in 90 days
4.9★
average rating
“Before working with Rehman, our clinic was practically invisible on Google Maps. Within three months of putting the compliant review sequence in place, we saw a massive influx of new patient calls. Our bookings from local search have completely transformed.”
Services used
How we got there
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